In December 2006 Time magazine chose your active internet customers as  person of the year.   You know it's time you engaged them in your plans, but how?
 

Opportunities

1. Let your best customers be your evangelists.

2. Find out what your customers really want, let them help you build the product.

3. Find out what matters to them throughout the user experience.

4. Increase your page views and engage users to participate and spend more time on your site.

5. Building a customer community could be one of the few sustainable competitive advantages any business can create in today's fast moving market.

Next: Building a roadmap